Lead generation websites that win work for UK trades and local services.

A lead generation website is one where every page is arranged to produce an enquiry rather than to describe a business. It is not the design and it is not the number of pages.

It is whether somebody landing anywhere on it can tell in seconds what you do, whether you cover them, roughly what it costs and how to reach you in one tap. Put an AI receptionist behind it and the enquiries get answered as well as collected.

An ordinary site sold to a local business is a brochure: home, about, services, contact. It looks finished, which is a different job from bringing in work, and it appears nowhere on Google because there is nothing on it to rank.

The differences that pay are boring ones: the answer at the top instead of the bottom, headings that are questions people actually type, your number visible on a phone, a form that still works on one bar of signal, and the enquiry landing on one list instead of an email buried by lunchtime.

It is worth it if people are already finding you and not ringing, because that problem is on the page and the page is the thing I change. If nobody is finding you at all, a new site on its own will not fix that, and anybody quoting you a number of leads is guessing.

What a good site does have over paying a directory is that the work it brings in does not cost you again every time somebody clicks. Run the free website check and you will know which of the two problems you have before you spend anything.

Any trade or local service whose website has never produced a single enquiry. The web designer delivered what they were paid for, a handful of tidy pages, and nobody mentioned that a page saying what you do is not the same as a page that answers what somebody typed.

What replaces it is depth on the things you really do, a page for each job and a page for each area you can genuinely say something about. What we will not do is build a page for every service crossed with every town, and the next question says why.

Around thirty that each say something, rather than three hundred that do not. Somebody will offer you a page for every service crossed with every town, and it is the fastest way to get a local business buried.

Google filters those pages out before they ever compete, so three hundred of them win you nothing and cost you every month.

A page for each job you do, a page for the areas you can say something true about, and the questions your customers actually ask, all beat it.

A builder gives you pages. It does not give you the back office, and it does not write the page per job that gets you found. You also cannot take a page-builder subscription anywhere: stop paying and the site goes. Yours is yours, in your name, from day one.

If people are already finding you and not ringing, the page is the thing that changes, and it changes the day it goes live.

Getting found from nothing is slower and depends on your area and who else is at it, and so a date for that is guesswork. Ask on the call and you will get a straight answer about which one you are.

Yes, because every word arrives in the page itself. People increasingly ask an assistant instead of scrolling, and it reads a handful of sites to build the reply.

Google says plainly that not everything reading a site can run the clever bits. A site that keeps its words behind them may not be read at all. We check yours the same way, with all the clever bits switched off.

What decides whether an assistant names you is a page of its own, with what getting found means now and where the work goes.

Yes. The site is yours, on your domain, and everything in it is yours, in your name, from day one. There is no minimum term and no twelve month contract. Ask every supplier you talk to this one, and listen carefully to the answer.

From two weeks, and how far past that depends on the size of the site and how much you want built into it. Send six good photographs off your phone in the first week and it moves at our speed. Everything else is on us. I can shoot them for you, priced separately and published, but six good ones off your phone beat anything bought.

The whole thing, step by step, is written out in order: what happens on the call, when you sign off the design, and when the money moves.

Yes. Every address you have now keeps working or gets pointed at the right new page. This is the part that goes wrong most often in a rebuild, and when it does you lose the rankings you already had along with the addresses.

Nothing, if it is done properly. Email and the website are separate records on the domain and only the website ones change. It is checked before anything moves and again after.

The blog you publish yourself from your own screen. Page copy, tell me and it is usually done the same day. You are not locked out of your own site.

Hosting and the certificate are in the monthly. The domain is separate and stays in your name, which matters the day you ever want to leave.

A page for every town within fifty miles. Buying links. A blog post a week about nothing. A chat box on a site with forty visits a month. Every one of those is sold hard in this market and none of them works.