You meant to ask for a review. You never do.
Asking feels like asking a favour, and you are already packing up for the next one. Review requests do the asking for you, the day after, in the same words for everybody. No prize draws, no money off, and no quietly skipping the ones you think will moan. You mark the job done, which you were doing anyway. That is your whole part in it.
Built and running today. 41 checks on it, run 19 August 2026. Every customer gets asked, in the same words, and the code holds that line rather than a setting.
How review requests work
You mark the job done and that is it. Everybody gets asked, in the same words, and nobody has to stand on a driveway asking a favour.
You do one thing, and you did it anyway
Mark the job done on your phone, on the way to the next one. That is your entire part in it, and it is how you close a job off already.
Nobody has to ask a favour
One message the next day with a link straight to the review box. Same wording for everybody. No offer, nothing about stars, and no second message if they ignore it.
Every customer, every time, all year
One review is worth little. Being asked after every single job for a year, without you ever once feeling awkward about it, is what changes a profile.
What it looks like
Friday afternoon in June and you have just finished a bathroom in Lavenham. You mark it done on your phone while you are packing up, and then you forget all about it, the way you always do.
Saturday morning she gets one message: “Thanks for having us this week. If you have got a minute, an honest review helps other people in Lavenham decide who to ring. Here is the link, it takes about a minute.” No discount, no prize draw, nothing about stars.
She writes three sentences about the tiling and the fact you cleared up after yourself. You did not have to remember, and you did not have to stand on a driveway asking a favour. Do that after every job for a year and it adds up to something nobody can put together in a fortnight.
What people ask before they buy
Six, and all six are about asking for reviews. This one is finished, so every answer describes something that exists today.
What exactly is a review request?
One message to a customer whose job you have marked finished, asking for an honest review, with a link straight to the box. It goes once, it goes to everybody, and it is worded the same for all of them. If they ignore it, nothing else happens.
You can change the wording so it sounds like you, but you cannot add an offer or ask for a rating. Everything that went out is saved against the job with the time on it, so you can see who was asked and when.
Am I even allowed to ask for reviews?
Yes. Google's policy plainly permits asking for genuine reviews, and Google names reviews as part of what makes a local business prominent in local results. It is the bribing and the steering that are banned, not the asking.
You can point it at Checkatrade or Trustpilot instead, but read that platform's own rules first because they are not all the same. The reviews stay where they belong: we never dress your own reviews up in code on your own site to try and pull stars into Google, because Google only allows that on sites reviewing other businesses.
Will an offer get me more reviews?
Real ones will, and they are the ones that last. The code reads the message before it goes. It rejects one offering money off, a percentage, a voucher, a prize draw or a free anything. It is not a tick box somebody can click past.
So what you get is reviews people actually meant to leave, and none of it is a setting you have to remember.
Can I ask for a good review?
You ask for an honest one, and that is what people actually write. Asking for a rating rather than an opinion is asking for a score, and the phrase is blocked in code.
The tests fail if that line is ever taken out, so what you get is real opinions from real customers.
What about the customers I think will moan?
Everybody whose job you marked finished gets asked, in the same words. That is what makes the reviews worth having, and it is the point of it.
There is a different worker for the worry underneath that question. You get told when a reply sounds unhappy, so you can put it right before it turns into a public review.
When does the message go out?
The day after the job is marked finished. On the day itself you are packing up, they are looking at the bathroom, and asking a favour is the last thing on your mind. So it gets skipped, and the only people who ever get asked are the ones who said something nice while you were packing up.
Those are not a fair sample, they are the friendliest customers you had that month. A message the next day gets rid of the awkwardness and the picking at the same time. If one fails to send it is not marked as sent, so it goes again.
How many of your last twenty customers did you ask?
The same few get asked every time, and they are the friendly ones. That is the gap this closes, and you do not have to ask anybody for anything.
Twenty minutes with Chad. Nothing to pay and nothing to sign. It comes with the care plan and every plan price is published. All four, and what sits inside each one, are on the Aristotle page.